Melissa has helped hundreds of entrepreneurs launch and scale their subscription businesses, turning simple ideas into steady streams of income. Whether it's a product, a service, or a blend of both, her Idea LaunchPad will provide you with the knowledge and tools to start right. See real-life examples, gain insider insights, and leave with a clear action plan.
Learn how to take a simple idea and develop it into a recurring revenue model through practical, step-by-step guidance.
Understand the differences and nuances between subscriptions that deliver physical, digital, or hybrid products and services.
Learn strategies to identify who needs your idea, tailor your messages to meet their specific needs, and engage them effectively to build a loyal customer base.
Gain confidence from a variety of case studies across diverse markets—from knitting to accounting—showing how others have successfully implemented simple ideas into successful subscription models.
Get insights on various ways to deliver value to your subscribers, whether through text messages, PDF downloads, or video tutorials, tailored to fit your business model and audience preferences.
Learn how to validate your D.R.E.A.M subscription idea.
Learn simple ways to monetize your knowledge.
Hi, I'm Melissa,
Regular mom turned 8-figure subscription business owner. The crazy thing is I accomplished this selling a $5/month meal plan!
I'm the founder of, "The Fresh 20", where we believe in helping families create delicious & healthy meals with just 20 ingredients.
My story begins when I was in emotional & physical breakdown from my previous corporate 9-5 job. I was working long hours, commuting to & from work, & had 2 young children I was raising.
I remember standing in the kitchen after a long day at work & my husband was "giving me the look" that we needed to have some type of serious conversation. He could tell I wasn't happy and that my emotional wellbeing was affecting the entire family.
Something had to change and fast. Over the next few months I began researching how to make an income from home. I dug and dug and did market research non-stop in-between helping the kids with their homework & making dinner.
Finally, I decided I would just follow my passion. So I created, The Fresh 20.
Subscription Mentor
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When I launched, "The Fresh 20" I didn't have anyone to mentor me. As the result, I made countless mistakes along the way. That is why I'm launching "The Subscription Lab Live". I'm super excited to be your guide, to help you succeed faster than I did, & to begin living the life of your dreams growing a business you love.
I no longer dread Monday's... in fact I get to design my week and I'm beyond excited & grateful to begin working.
Disclaimer - This presentation is entirely free and will give you actionable steps to starting a subscription business Results are not guaranteed or typical. In fact, a lot of hard work is involved. At the end of the presentation, an opportunity will be offered to accelerate your results..